6 Reasons Bear Grylls Said 'Enough Is Enough' to UK Tap Water and Designed a Filter 200,000+ Homes Now Use Every Day
From the microplastics a jug can't catch to the lead most families never think about — here's what pushed him to build an under-sink system you fit yourself in under 10 minutes, no plumber.
What was wrong with our water?
Bear Grylls spent years drinking from rivers, streams, and questionable sources on survival missions. So, when he started seeing independent lab reports started showing microplastics in 99% of UK tap water samples*, Fluoride being added to some water supplies and lead piping still existing despite being outlawed over 50 years ago, he wanted to do something about it.
See How It Works
Bear knew filtration was important
Bear had tried all of the 'standard' water filter options. He tried filter jugs but was shocked to learn that bacteria build-up could occur, that they needed a cartridge replacement every month and that they would struggle to filter Lead, Fluoride and Microplastics. He wanted to use something that was low maintenance but was able to tackle those 'stronger' contaminants.
Taste the Difference
Becoming a Water2 customer
Bear's eldest son sent him a video of the Water2 founder talking about these exact problems Bear had been seeing on the news.
He saw the Water2 filter. An undersink water filter that could tackle microplastics, lead and chlorine, lasts up to a year and is a self-install.
He bought one that same day. Fast-forward 48 hours and his Water2 was installed giving filtered water straight from the tap. No refills, no waiting. Just fresh filtered water from the tap.
Filtered On Tap
Bear wanted to help and he wanted to filter Fluoride
Bear thought every home in the UK should have a Water2.
Every home should at least have the choice to filter their drinking water, without it costing thousands or requiring constant maintenance.
But it didn't Fluoride. Bear was firm on this. We need to give Brits the option to filter out Fluoride.
His belief - 'your water should be your choice'.
So, Water2 got to work. A more powerful filter that didn't sacrifice the convenience of the filter neatly hiding under the sink.
Explore the OptionsMeet the Pod 2.0 + Fluoride Filter Bundle
This system does it all. It filters microplastics down to 10 microns, cuts chlorine by up to 95%, and removes lead by up to 85% — all independently third-party tested, so the numbers aren't just claims.
The fluoride filter add-on puts that decision in your hands, reducing fluoride by up to 98.4% when you want it.
The install is effortless. It sits under your sink using push-fit Flexis fittings and goes in yourself in under 10 minutes — no plumber, no tools drama.
Reaching reason #6 means one thing: you're truly serious about filtering your tap water.
Zero risk. Water2 backs the bundle with a 100-day money-back guarantee and free 48-hour tracked delivery. Try it in your own kitchen, on your own water — if it's not for you, send it back.
